GRADA is born!
GRADA Image and Knowledge Fair and Congress celebrates its first edition at Fira de Barcelona.
GRADA is the evidence of the new paradigm that the Official Design College of Catalonia currently recognizes in graphic design, the discipline of visual communication that, assuming its instrumental and focalizing capacity, does not renounce the creation of knowledge.
Interdisciplinary participation, innovation based on creativity, professionalism, commitment and responsibility, we assume to collaborate in the common good of society, nature, the community, the environment.
GRADA will be held together with Graphispag, the Graphic Industry and Visual Communication Exhibition. The aim of the union of GRADA with Graphispag is to offer a space-time continuum where all the actors that use the image as a vital tool for the development of their disciplines are summoned.
A vital and unifying appointment of graphic design, architecture, engineering, fine arts, scientific illustration, textile design that combine production industries with creators, product developers with product users.
GRADA is the backbone of all the disciplines that use the image as an engine and as a tool of their activities: from visual communication, graphic design, to science, architecture and engineering, and the development of these throughout their journey .
GRADA is an exhibition hall, it is a Graphic Congress, it is a moment of transformation. In GRADA, all the actors of the sector meet in the same place and at the same moment to be able to innovate and develop new ideas in their daily activity. Production companies, professional clients, final clients, prescribers of projects, products and behavior are in the same spaces, to share and learn from talent.
Félix Beltrán, Fernando Baptista, Jaime Serra, Teresa Camacho, Judas Arrieta and Carles Puche, among others, will give lectures and master classes during the Congress. In the fairground you can enjoy the stands of leading companies and leaders in the communication sector as a tool to transmit knowledge that will welcome open clinics to attendees.
Sharing spaces with Graphispag in March 2019, and accompanying the 9th edition of CongrésGràfic, GRADA Salon of Image and Knowledge was born with the aim of recognizing the new design paradigm proclaimed by the Official Design Col·legi of Catalonia.
Between March 26 and 29, 2019, in Hall 2 of Fira de Barcelona – Gran Via, GRADA & CongrésGràfic will be celebrated, with the participation of artists and creators of the first international level.